Barnes & Company


Let’s talk strategy.


Communications, Public Outreach and Land Use.

Barnes & Company is an award winning strategic consulting firm specializing in the areas of communications, public outreach and land use.  

Barnes & Company serves a wide range of businesses, organizations, government agencies and a diversity of nonprofit organizations throughout Northern California. Our core services include community outreach and education, strategic communications, public meeting design and facilitation, public affairs strategy, CEQA strategy, media outreach, land use approval and issues management. 

Our reputation is built on implementing effective strategies that anticipate and address community concerns or issues before they become obstacles. We implement effective communication strategy to help organizations tell their best story.


108 Rafael Drive
San Rafael, CA 94901

(707) 888-2647

Current and Past Clients

Strategic Planning & Communications

Barnes & Company’s expertise is in strategic planning, public relations and political approval process management. Effective land use and issue planning begins with strategy. Our strategic counsel provides winning messages to ensure projects and issues garner public and decision-maker support. Barnes & Company tailors public outreach programs to meet our clients’ specific needs and challenges. We work behind the scenes to implement communication strategies positioning projects and issues in communities to build consensus and support.

Susan Barnes, Principal

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A North Bay native with 30 years of experience in public affairs, communications, media and land use, Susan Barnes founded Barnes & Company in 2000. Susan is known for her strategic skills in garnering positive support for community needs and implementing effective communication strategies shaping public opinion. Barnes & Company’s client list includes experience in communications and issue management at the national, state and local level.

Susan Barnes is a Board Member for Social Advocates for Youth and previously served on the Board of Directors for the Wells Fargo Center for the Arts, San Francisco Bay Trail, and California Chapter of the American Association of Political Consultants. Susan Barnes has a BA in Psychology and a BA in Political Science from the University of California at Irvine. Barnes was selected to represent the University of California and the United States on the first student peace exchange with the Soviet Union set up by President Regan during the 1988 US and USSR Summit.

Let’s talk strategy.

We’re ready to start on your next project. Give us a call at (707) 888-2647, email or complete the form below. Let’s talk strategy.

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